Spring is right around the corner and I know we are ready to whip out those spring clothes. Since you probably want to add to your closet I have just what you need! I spent some time discussing the hottest spring trends with Founder/CEO of BellaRosa Boutique, Celebrity Stylist Jasmene Bowdry.
This powerful entrepreneur has styled models for New York Fashion Week with Vera Wang, DKNY, Jason Wu and Michael Kors. She has also worked with BET for Rip the Runway. Her celebrity clientele included 50 Cent, G-Unit and Dawn Richard from Danity Kane. More recently, she started her own successful boutique, BellaRosa, which sells affordable clothing for stylish go-getters, sophisticated corporate climbers, and trendsetting influencers.
As I chit-chatted with her she mentioned that some great spring fashion trends are big, bold stripes because they are a burst of energy. My favorite trend is the sexy shoulder. Jasmene says that a woman’s shoulders are one of the sexiest parts of her body. My favorite pieces are the jumpsuits. The “Show Me” for $9.99 is for sisters who are not ashamed to show off their curves. And if you love the look of dresses you should definitely rock the “Jazzy” for $19.99. I’d slay both looks with a cute blazer and pointed toe stiletto heels.
Not only did she give me great tips, she also blessed me with her story and words of wisdom. Jasmene shared with me the power behind networking and holding on to our visions. I walked away from the conversation knowing I was a boss!
The Bolder Sister: Can you tell me a little bit about yourself? What is your background in fashion?
Jasmene Bowdry: I have a Bachelor’s degree in Fashion Merchandising and a Master’s in Business, with over 10 years in retail buying and fashion styling. I studied buying in college, and then moved to New York City where I worked in buying at Sak’s Fifth Avenue, Tiffany & Co., and a few others. I started to get a little more interested in fashion styling while I was in New York. I shadowed a fashion stylist for three months until she felt confident enough to give me a job.
The Bolder Sister: How did you end up getting in contact with the fashion stylist that you were working with?
Jasmene Bowdry: Back during the time when MySpace was still hot I followed a bunch of stylists. She posted that she was looking for interns. I sent her a message, gave her my background and what I was interested in doing. I also let her know that I was willing to work for free and that I wanted to shadow her. After that she had group interviews. It was maybe about 25 girls in this room and we didn’t know any of her clientele. Then all of a sudden 50 Cent comes in.
The Bolder Sister: Who or what gave you the boldness to start a career in fashion?
Jasmene Bowdry: I started getting into fashion when I was a little girl. My mom used to always buy me these little books with these little paper dolls and little outfits. She really kind of pushed me to move into what she realized I was passionate about at a young age, and that is really important because not all parents do that. Some parents want their kids to grow up and be doctors, but you know, your kid might be passionate about art, or about music. And I think that it’s really turning that passion into a career that makes me bold. That’s what makes me not want to just have a career, but a career that I love that I’m happy about waking up doing every day.
The Bolder Sister: What gave you the boldness to start your boutique?
Jasmene Bowdry: The boutique is named after my mom. I think I started to think of it back in like 2014, and I didn’t necessarily know what I wanted to do with it, I just had the name. So probably around the end of 2015, there was this flourishing of Instagram boutiques, and I’m like, “I understand the business of retail,” and with previous styling experience, I understand fashion. So it was kind of like a light bulb, “Why don’t you try to start your own?” I knew I was in the alignment of what God really wanted me to do, because it was my passion, and it just made so much sense after I started getting the ball rolling. So we launched in April 2016.
The Bolder Sister: For those sisters who are on an entrepreneurship journey, who have the grit to do it, how would you encourage them along that journey?
Jasmene Bowdry: No one will be more passionate about your business than you, and you have to really stay motivated. For me personally, I’m a very strong believer in Jesus Christ, so I pray constantly over my business. So, whatever your thing is that you hold on to get you through those times, you have to really grasp on to that. As a small business entrepreneur, you’re doing 99% of the work by yourself, because you really can’t afford a team. During those times when there is no sleep and you ask yourself “why” you have to really understand your purpose of why you’re doing what you’re doing.
I think it’s good to have a vision. I have a vision board for my business, it’s important that you can look at that and see those goals. When you see something and you manifest on that every day, then eventually it’s gonna come to fruition.
The Bolder Sister: Who is a BellaRosa customer? Who is an ideal person?
Jasmene Bowdry: She is a stylish go-getter. She’s a sophisticated corporate climber. She is a trendsetting influencer. She’s going to brunch with her girls on Sunday, but Monday she’s walking into a board room. She might have a blog. She has a side hustle that she’s passionate about. She’s not just tied down to one thing. I think that’s a big thing with millennials these days, we don’t want to just be anybody. We want to be known for our thing, leave our mark, so that’s what a BellaRosa girl is. She’s trendy. She’s stylish. She may or may not have a significant other, and if she doesn’t she’s good regardless. She has friends. She has family. She has a career.
The Bolder Sister: What is your definition of a Bolder Sister?
Jasmene Bowdry: She is a strong female boss. She’s a woman who owns her lane. She doesn’t compete, because she’s confident in her ability and her skill to do what God has called her to do. She supports. She motivates. She inspires, and her crown does not waver, ever.
The Bolder Sister: Is there anything new that’s happening with BellaRosa that you can share, or any new endeavors that we can look forward to?
Jasmene Bowdry: Definitely, the spring collection will be coming out in about two weeks. Typically, every month I always keep pieces fresh and always have new arrivals. I am also expanding into plus size, so there will be a curves division. As well as a BellaRosa Luxe, which is kind of more higher end pieces. I’m all about growing and finding new ways to grow my self, as well as my business.
Bolder Sisters, Jasmene is a great inspiration. Check out BellaRosa Boutique today!
Dominique Mcgee is a motivational blogger who resides in the south suburbs of Chicago with her husband. She has a Bachelor of Arts in English and a minor in Communication Arts from Trinity Christian College in Palos Heights, IL. Her other interests include DIY, fashion and lifestyle blogging. Dominique says if she is not motivating and uplifting women she is not fulfilling her purpose. To read her blog, visit She Fly Now